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YONDER GUIDE

HOW TO MAKE YOUR BRAND LESS VULNERABLE TO VIRAL STORIES ONLINE

Many brand teams have tools in place to try to navigate a social media crisis that is already happening to them. Some teams have only their expertise and gut instinct to rely on.

Social Intelligence enables communications, policy, and agency teams to cover their blindspots and see what’s coming in order to mitigate risk and make confident brand and business decisions.

Download the Guide
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Download the guide to learn:
  • Why traditional tools that monitor keywords, trends, and hashtags on mainstream platforms like Facebook and Twitter are not useful for comms, crisis, and policy teams who are responsible for brand reputation and integrity.
  • How proactive social intelligence helps brands get the full picture of a narrative, incident or disinformation campaign in order to anticipate attacks and better prepare.
  • Why social media incidents come back to haunt brands — 9 out of 10 times.
  • Examples of brands that have been caught off-guard by viral stories and attacks online.
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Yonder is an AI software company that discovers the hidden groups that control and amplify online narratives so companies can navigate unpredictable, ever-evolving internet with confidence. The company's mission is to create a more authentic internet, where everyone can experience a true sense of belonging. 

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